Social Content
Strategy, copy, creative concepts, and design.
For Kiwi fashion brand Kowtow: Inspired by nature in full bloom, this collection celebrates how material matters. Evoking feelings of custody and responsibility for the planet on which we live, the script for this video shows how we stand by those doing it differently, united by a philosophy that looks forward to a brighter future.
Reels for Sydney’s St Siandra
Eve Wellness: Spotlight on editorial
An attention-grabbing image supported by an engaging and educational caption to drive audiences to Eve’s newly created guide.
Eve Wellness: Rhianna and A$AP
Capitalising on the power couple’s dramatic pregnancy reveal, I created this meme to highlight the power of Eve’s favourite hormone-loving, pregnancy-supporting supplement.
Kowtow’s Material Matters collection
An introduction to the newest collection, setting the tone - and establishing the philosophy - of the campaign and, commerically, sharing what can be expected.